GiveDirectly is a great non-profit where you can send money directly to people in need. I saw a great documentary (was it a documentary?, IDK) on PBS. There was a man explaining how his organization was helping people and I got really interested. I am committed to donating 25% of all my profits. I encourage you to learn more about them.
If you are in business, people tend to get interested in how your giving back to society. Perhaps they will purchase from you. I mean my business in eco-friendly (upcycle clothes) and I have a foot forward in technology (accepting bitcoin on Etsy) plus giving back by helping the poor.